Two marketing executives combine, offering 60 years of experience as powerhouse digital marketing firm celebrates its 25th anniversary Tampa, Fla. – January 17, 2023 – Laura Woodard, a marketing executive with more than 25 years of experience ranging from advertising agencies to large corporations to entrepreneurship, is now a Partner with Zelen Communications, the Tampa-based Read More…
Camille Gomez Mackesey Named Account Manager TAMPA, Fla. – (July 29, 2021) – Award-winning marketing communications firm Zelen Communications today announced the addition of Camille Gomez Mackesey as Account Manager to help meet the firm’s growing client needs. “Camille has demonstrated a passion for marketing and generating new business opportunities,” said President Terry Zelen. “Her Read More…
5 min and 30 second read This article will help you navigate the economic forecast for home builders in Florida and Tampa Bay to lead to a prosperous future. Recently, the Tampa Bay Builders Association hosted a webinar centered around the 2021 economic forecast. I have examined it entirely and am here today Read More…
4-min read Learn the steps it takes to have a Google My Business profile for growing your business on the web. Is your business verified on Google? If you are not sure, then the answer is most likely “no”. For your business to be verified on Google, someone from your business would have requested Read More…
4-min read In this article, you will learn the warning signs for when to consider developing a new site for your business. Did you know websites tend to look dated in only 5 years? This is due to new technology developing, more people adapting to living in this digital age and new website design trends Read More…
4-min read In this article, you’ll learn why you should consider your website to be the center of your marketing universe. Did you know that 88% of consumers in the USA research products online before they’re ready to purchase? You probably fall within this 88% considering its regular practice to want to learn more about Read More…
Learn the many reasons for why you need to track your calls for measuring marketing ROI. Look around. Everyone has a smartphone glued to their hand. Smart phones have advanced so much that 65% of people prefer to contact a business directly by phone rather than filling out a submission form. Contacting people with a Read More…
With so many new avenues of marketing tactics coming from the Internet, it’s important to understand the importance of each opportunity. Such as how to most effectively utilize SEO. Search Engine Optimization, or SEO, is a proven trackable means of gaining visibility for your website. However, it can be as effective as it is illusive Read More…
Kaitlyn Nakagoshi joins as SEO Specialist Tampa, FL, April 10, 2013-Kaitlyn Nakagoshi, 29, is now a search engine optimization (SEO) specialist Tampa at Zelen Communications. She was most recently with Bisk Education in Tampa, where she held the title of SEO Link Builder and provided marketing support to the Universities of Notre Dame, San Francisco, Read More…
Given that from year to year, an increasingly larger portion of marketing budgets are allocated to online advertising, it can be presumed that the growth and demand of this market will continue on an upward climb. Last year was focused on mobile trends, big brands, online ads, and Google updates. Those trends will most likely Read More…