Are you a home builder or developer wanting more website traffic and visibility to your target audience? Then you will find this article helpful.



Search Engine Optimization or commonly referred to as SEO, is the process of optimizing your website to obtain quality organic traffic from search engines results pages (SERP) such as Google, Yahoo!, or Bing. It works by editing a website’s content, code and design to make your site optimally tuned for search engines. Plus, the ongoing process of adding new quality content to your site.

We know firsthand here at Zelen Communications, that consistently ranking on the first page on the SERP is not easy. It takes time, accountability and effective search engine optimization SEO strategies. This is how we can assist you. With over a decade of SEO experience, we know how to get proven results.

Home Builder Market


The home builder and developer market is only going to get more and more competitive in the years to come. You have to use SEO marketing strategies to keep up with the current trends in order to obtain top ranking results in search engines or rick missing potential sales.

Many factors contribute to your website’s ranking. For example, these factors include the quality of your site content, the user’s experience, the relevancy of the search, mobile responsiveness and many more factors.

Good SEO techniques rely on authority, relevance, and trust with your target audience. When you consider of using SEO to increase visibility and authority for your business, think of it as a long-term. Don’t expect an immediate jump in traffic and sales just because you optimized one of your webpages or blog articles. It takes roughly six months to see tangible results.

Check out our blog for more home builder resources!

Get Started


Let us help your home builder business or community with SEO so you can gain more quality  website traffic and become more visible to your target audiences.

Start by entering your website here and we’ll send you the full website audit to your email. We’ll also follow up with a call to explain the report and how we can work together to drove more traffic and sales.