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News Flash: If You Want to Get Followed, You Must Follow the Rules

One of the factors of online marketing – advertising, social media, and search engine optimization – that has both positive and negative components, is the fact that it is constantly changing. You’ve got to stay ahead of the game, and be very aware of any changes that are made in […]


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Don’t Get Lost in the Crowd, Make Your Brand Stand Out

The importance of individualization is emphasized all throughout childhood, but it takes most folks awhile to truly identify who they are, and who they are going to become. Companies do not that luxury as far as time frame is concerned. As soon as you decide to launch your business, you […]


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Become a Social Media Guru and a “Thumbs Up” Connoisseur

Ever since the Facebook phenomenon, the classic thumbs up hand signal has become iconic, and a major player in your social media strategy. If for some reason you have not established a presence on Facebook for your brand or company, it’s time to get on board because you’re seriously missing […]


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Your Social Media Strategy: If It’s Social It Will Be Successful

Just as humans are social creatures by nature, so are businesses and companies. It is becoming more and more apparent that the degree of a brand’s involvement with consumers is directly related to profit margins. Business is driven by communities and society, which means that companies cannot afford to forget […]


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Content Is King When Implementing Effective SEO Strategies

Zelen Communications Amps Up SEO Offerings with Three New Packages Tampa, FL, February 27, 2013 – Everyone knows that increased traffic to your web site drives search engine rankings. It ultimately fuels your business success. But not everyone understands how to marry both content and code to produce the best […]


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